This ad created for The Economist is designed with a motion sensor which lights up the bulb whenever somebody walks directly underneath it. Which could be disastrous. What if somebody walks underneath exactly as they're having a terrible idea?
2940 yellow and black plastic spheres across a wall made up the fun and engaging interactive pop-up installation at London’s King’s Cross station called Song Board. Designed by the students at Central Saint Martins University of the Arts in London