When it comes to the way a brand presents itself to the world, there are no accidents. In most cases, every logo and talking point is carefully considered, ruthlessly focus-grouped, and closely analyzed before it’s presented to the public.
The Color Thesaurus, what a chart! Imagine creating this kind of chart by asking kids to determine what "colour" is a word. (We could them ask them to write a poem or a story and use that chart to see what colour it is.
True Colors What do your brand colors tell you about your business? And how unique are your brand colors? Do the colors evoke the consumer response you aimed for? This infographic brings you the insight.