Carolina Moser is the brains behind CarolinaMoser.com , Living by Design. She's a certified health and wellness coach, and is on a mission to bring healthy eating and exercise to her clients. When I met Carolina, she was completing her coaching certifications, and knew she wanted to dive head first
We collaborate on several projects with the Amway Charity Foundation. We assisted with the Mom-Entrepreneur project, designed all of the foundation's branding and logos for each of their programs, and established the ReForma project from the ground up. We designed the foundation's logo and identity, with the handwritten line serving as a nod to the original Amway logo. We kept the idea of creating this line "by hand" to focus on humanity.