Paul Rand IBM, lithograph in It's called logo, I can see those are clear logo make me understand, not any mess. why would I choose this because I like logo is very clear awesome. The bee logo is easy way to I can see that bee.
"This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design.