What Shoppers Still Won't Buy on Amazon (Infographic) Read more: http://www.entrepreneur.com/article/230779#ixzz2qNlOPYkL
What Marketing Needs to Know About Customer Loyalty (Infographic) | CustomerThink
BUILDING CUSTOMER LOYALTY Loyalty rewards has something of a double meaning. Most people think of it as a marketing tool that encourages people to become repeat customers. This usually takes the form of punch cards for an eventual free cup of coffee at a cafe or or a point system that leads to free or discounted airline miles, food, or hotel rooms.
What drives customer loyalty?
How to be #Customer Obsessed What do customers want from any brand or company: To belong – Initiate a sense of belonging, such as utilizing a “Welcome” program To be known – Treat customers as individuals by employing personalization methods To feel special – Reward customers for their loyalty and continued engagement with your brand To be treated well – Offer assistance through customer service, such as sending out “Thank you” emails