The type of text you have can make or break any design. These are need to know rules for applying text. From formal to personal all details matter, and with these rules you can put the final touches on your design.
Guerrilla marketing to make people stop smoking. This harsh realization of using a fake pair of lungs as an ash tray shows the build up of cigarettes and shows how maybe even smoking a day can collect up and make a lasting damage on your lungs.